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1

The Effectiveness of "in-Game" Advertising: Comparing College Students' Explicit and Implicit Memory for Brand Names

Yang, Moonhee, Roskos-Ewoldsen, David R., Dinu, Lucian, Arpan, Laura M.

Journal:

Journal of Advertising

Year:

2006

Language:

english

File:

PDF, 1.49 MB

english, 2006

2

The Effectiveness of Brand Placements in the Movies: Levels of Placements, Explicit and Implicit Memory, and Brand-Choice Behavior

Moonhee Yang, David R. Roskos-Ewoldsen

Journal:

Journal of Communication

Year:

2007

Language:

english

File:

PDF, 397 KB

english, 2007

3

The Effectiveness of "In-Game" Advertising: Comparing College Students' Explicit and Implicit Memory for Brand Names

Moonhee Yang, David R. Roskos-Ewoldsen, Lucian Dinu and Laura M. Arpan

Journal:

Journal of Advertising

Year:

2006

Language:

english

File:

PDF, 1.58 MB

english, 2006

4

Implications of the mental models approach for cultivation theory

Roskos-Ewoldsen, Beverly, Davies, John, Roskos-Ewoldsen, David R.

Journal:

Communications. The European Journal of Communication Research (Gruiter)

Year:

2004

Language:

english

File:

PDF, 113 KB

english, 2004

5

Stealing thunder: Analysis of the effects of proactive disclosure of crisis information

Laura M. Arpan, David R. Roskos-Ewoldsen

Journal:

Public Relations Review

Year:

2005

Language:

english

File:

PDF, 81 KB

english, 2005

6

The Influence of Accessibility of Source Likability on Persuasion

David R. Roskos-Ewoldsen, Jacqueline Bichsel, Kathleen Hoffman

Journal:

Journal of Experimental Social Psychology

Year:

2002

Language:

english

File:

PDF, 50 KB

english, 2002

7

Forewarning of Graphic Portrayal of Violence and the Experience of Suspenseful Drama

de Wied, Minet, Hoffman, Kathleen, Roskos-Ewoldsen, David R.

Journal:

Cognition & Emotion

Year:

1997

Language:

english

File:

PDF, 248 KB

english, 1997

8

The Effects of a Racist Act and Public Counter-Demonstrations on Race-Related Behavioral Intentions: A Natural Experiment

James C. Hamilton, Elizabeth C. Pinel, David R. Roskos-Ewoldsen

Journal:

Journal of Applied Social Psychology

Year:

2002

Language:

english

File:

PDF, 619 KB

english, 2002

9

Possible Relationships between Psychology and the Media

Review by: David R. Roskos-Ewoldsen

Journal:

The American Journal of Psychology

Year:

2001

Language:

english

File:

PDF, 853 KB

english, 2001

10

Attitude Accessibility and Persuasion: Review and a Transactive Model

Roskos-Ewoldsen, David R.

Journal:

Annals of the International Communication Association

Year:

1997

Language:

english

File:

PDF, 2.52 MB

english, 1997

11

On the orienting value of attitudes: Attitude accessibility as a determinant of an object's attraction of visual attention.

Roskos-Ewoldsen, David R., Fazio, Russell H.

Journal:

Journal of Personality and Social Psychology

Year:

1992

Language:

english

File:

PDF, 1.77 MB

english, 1992

12

Negative political advertising and choice conflict.

Houston, David A., Doan, Kelly, Roskos-Ewoldsen, David

Journal:

Journal of Experimental Psychology: Applied

Year:

1999

Language:

english

File:

PDF, 1.75 MB

english, 1999

13

Illusory correlation in the perception of performance by self or a salient other

David M Sanbonmatsu, Sharon Shavitt, Steven J Sherman, David R Roskos-Ewoldsen

Journal:

Journal of Experimental Social Psychology

Year:

1987

Language:

english

File:

PDF, 1.82 MB

english, 1987

14

Cancellation and Focus Model of Choice and Preferences for Political Candidates

Houston, David A., Roskos-Ewoldsen, David R.

Journal:

Basic and Applied Social Psychology

Year:

1998

Language:

english

File:

PDF, 181 KB

english, 1998

15

Implicit Theories of Persuasion

DAVID R. ROSKOS-EWOLDSEN

Journal:

Human Communication Research

Year:

1997

Language:

english

File:

PDF, 1.88 MB

english, 1997

16

It's About Time: The Need for a Journal Devoted to Communication Research Methodologies

Roskos-Ewoldsen, David, Aakhus, Mark, Hayes, Andrew F., Heider, Don, Levine, Tim

Journal:

Communication Methods and Measures

Year:

2007

Language:

english

File:

PDF, 89 KB

english, 2007

17

Attitude Accessibility as an Alternative Explanation for How Inoculation Confers Resistance

Pfau, Michael, Roskos-Ewoldsen, David, Wood, Michelle, Yin, Suya, Cho, Jaeho, Lu, Kerr-Hsin, Shen, Lijiang

Journal:

Communication Monographs

Year:

2003

Language:

english

File:

PDF, 752 KB

english, 2003

18

A Test of the Network Models of Political Priming

Dillman Carpentier, Francesca R., Roskos-Ewoldsen, David R., Roskos-Ewoldsen, Beverly B.

Journal:

Media Psychology

Year:

2008

Language:

english

File:

PDF, 298 KB

english, 2008

19

Representativeness and conjoint probability.

Gavanski, Igor, Roskos-Ewoldsen, David R.

Journal:

Journal of Personality and Social Psychology

Year:

1991

Language:

english

File:

PDF, 1.95 MB

english, 1991

20

Sex differences in spatial ability: A lateralization of function approach

Stacy L. Rilea, Beverly Roskos-Ewoldsen, David Boles

Journal:

Brain and Cognition

Year:

2004

Language:

english

File:

PDF, 531 KB

english, 2004

21

Examining the Effectiveness of Comparative Advertising: The Role of Attitude Accessibility

Yi, Huiuk, Phelps, Joseph E., Roskos-Ewoldsen, David R.

Journal:

Journal of Current Issues & Research in Advertising

Year:

1998

Language:

english

File:

PDF, 1.47 MB

english, 1998

22

Rhetoric, Racist Ideology, and Intellectual Leadership

Carrie Crenshaw,, David R. Roskos-Ewoldsen,

Journal:

Rhetoric & Public Affairs

Year:

1999

File:

PDF, 1.71 MB

1999

23

It Really Did Take a Village ... To Launch a Journal! New Beginnings

Bryant, Jennings, Roskos-Ewoldsen, David

Journal:

Media Psychology

Year:

2005

Language:

english

File:

PDF, 41 KB

english, 2005

24

How self-affirmation reduces defensive processing of threatening health information: Evidence at the implicit level.

van Koningsbruggen, Guido M., Das, Enny, Roskos-Ewoldsen, David R.

Journal:

Health Psychology

Year:

2009

Language:

english

File:

PDF, 65 KB

english, 2009

25

Faculty Forum

Ruscio, John, McIntyre, Julie Guay, Grout, Leslie A., Jennings, Sybillyn, Poppei, Jean E., Yanowitz, Karen L., Connor-Greene, Patricia A., Roskos-Ewoldsen, David R., Roskos-Ewoldsen, Beverly, McGovern

Journal:

Teaching of Psychology

Year:

2001

Language:

english

File:

PDF, 178 KB

english, 2001

26

Subjective Knowledge and Fear Appeal Effectiveness: Implications for Message Design

Nabi, Robin L., Roskos-Ewoldsen, David, Dillman Carpentier, Francesca

Journal:

Health Communication

Year:

2008

Language:

english

File:

PDF, 208 KB

english, 2008

27

Applying the Landscape Model to Comprehending Discourse From TV News Stories

Lee, Mina, Roskos-Ewoldsen, Beverly, Roskos-Ewoldsen, David R.

Journal:

Discourse Processes

Year:

2008

Language:

english

File:

PDF, 579 KB

english, 2008

28

Raison d'Etre

Bryant, Jennings, Roskos-Ewoldsen, David

Journal:

Media Psychology

Year:

1999

Language:

english

File:

PDF, 121 KB

english, 1999

29

BOOK REVIEWS

Roskos-Ewoldsen, David, D'Angelo, Paul

Journal:

Mass Communication & Society

Year:

2006

Language:

english

File:

PDF, 88 KB

english, 2006

30

The Content of Cigarette Counter-Advertising: Are Perceived Functions of Smoking Addressed?

Rhodes, Nancy, Roskos-Ewoldsen, David, Eno, Cassie A., Monahan, Jennifer L.

Journal:

Journal of Health Communication

Year:

2009

Language:

english

File:

PDF, 185 KB

english, 2009

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